Marketing Professional

Overview:

Betfoc is a leading iGaming software provider that has been in the business for 10 years now. We have built 350+ platforms that are successfully running and giving great returns. You can be a part of the future of iGaming with Betfoc and get global exposure in the process. So join us now.

About The Job

As a Marketing Professional at Betfoc, you'll play a pivotal role in promoting our innovative solutions to a global audience. Collaborate with talented teams, gain valuable industry exposure, and contribute to the future of iGaming. Join us now and make a lasting impact.

Key Responsibilities

• Create and implement comprehensive marketing campaigns tailored to iGaming, focusing on customer acquisition, retention, and global brand visibility.
• Develop engaging and relevant content for blogs, social media, and email marketing to promote Betfoc’s platforms and services.
• Drive qualified traffic to the website through digital campaigns (SEO, PPC, email) and generate leads for potential business partnerships and customers.
• Create and schedule engaging posts for various social media platforms, responding to trends and audience interactions.
• Stay updated on the latest industry trends and competitors’ content strategies to deliver relevant, high-quality content.
• Analyze the performance of your content using analytics tools, adjusting strategies to improve engagement and reach.

Requirements

• Proven experience (2+ years) in executing digital marketing campaigns across multiple channels, especially within the iGaming or software industry.
• Deep understanding of SEO best practices, content optimization, and keyword strategy to drive organic traffic and improve search rankings.
• Hands-on experience using analytics platforms like Google Analytics, SEMrush, or other tools to monitor and analyze the performance of marketing initiatives.
• Proficiency in managing social media platforms (LinkedIn, Twitter, etc.) with a strong understanding of social media trends, algorithms, and tools.
• Strong verbal and written communication skills, with the ability to craft clear and persuasive marketing messages for diverse audiences.

Nice to have

• Basic knowledge of design tools like Canva or Adobe Photoshop to create visually appealing content.
• A solid understanding of the iGaming industry, including sportsbook, casino games, and betting, will help in creating more relevant and impactful content